The Mobile Developer

Last night we deployed mobislim.com v2 - which is now governed by the Scorch Controller. This Java Spring MVC based controller framework ensures that our slimming diets and health site now benefits from SEO friendly urls. In addition to this - page titles and page meta is now based on the asset / article being viewed. We are also using the heading tags when presenting article titles. The combination of the above should lead to a whole load of hot loving from google mobile search.

We have already captured our page rank at the begining of the month and today I have some captured some interesting resutls already. It seems that this blog itself is enancing the page rank on mobislim! My trusty colleague Maria Sanchez is going to come up with a list of tough and competetive terms which we want mobislim to rank for. I will update when I hear more from her on the mobile analytics and mobile slimming blog.

Due to the change in url formats, I now need to go and perform a load of 301 redirects so that we do notlose the page rank on our old pages.

An example page for the old slimming diets sections is:

http://mobislim.com/viewZone.jsp?p=auxu_zx2

An example page for the new slimming diets section is:

http://mobislim.com/k-fve/zone/2/slimming-diets.htm

An example page for an old article is:

http://mobislim.com/viewAricle.jsp?p=ax3

An example page for a new article is:

http://mobislim.com/k-zfve/slimming-diets/article/3/the-less-food-diet.htm

Hopefully google will like the *new look* url’s as much as I do!

Update: Having major problems comming up with an apache rewrite rule to do perform the above re-writing, kind of because the rule involves using both bits from the url and also the parameters. Ah, I’ve just figured what I need to do now! Back to the drawing board…